734 - Is It Worth Having A Video Version of Your Audio Podcast?

Have you ever felt the magic of something you love slowly slipping away? In this episode, I share how my experiment with creating a video version of this podcast was diminishing the magic of my beloved audio-first approach to creating podcast content.

Tune in to this in-depth exploration of the potential value of creating a video version of an audio-only podcast. I share the highs, lows, and the pivotal decision that brought the spark back to my content creation journey.


I recount my recent journey of returning to a consistent weekly production schedule. With a desire to maximize my reach, I decided to create a live-streamed video version of my podcast. Despite my extensive experience with live streaming and video production, I soon realized that my current approach was introducing more challenges than benefits.

I share my history with live streaming, from early audio live shows via SkypeCast to video streaming on Ustream, and the transition back to audio-only content, until just recently. I discuss the technical hurdles and time demands that came with producing high-quality video content, and how these challenges led me to reconsider my approach.

After recounting my recent explorations and the lessons I've learned, I offer recommendations for those considering adding a video version to their audio-first podcast. Join me on this evolving journey as I deliver valuable insights to help you weigh the pros and cons of creating a video version while preserving the essence of your audio-first podcasting approach.


Join My New Group Coaching Program for Early-Stage Entrepreneurs!

Are you an early-stage entrepreneur or an aspiring one? If so, I have some exciting news for you! I am launching a brand new group coaching program starting on January 9. This weekly, 90-minute session is designed to teach you everything you need to know about building a successful and profitable online business.

Here's what you can expect from this program:

  • Weekly 90-Minute Sessions: Each session will cover essential elements of building an online business. I will share all the valuable insights and strategies I have learned over the years.
  • Access to Exclusive Course: You will get access to my existing "Building an Online Business" course, along with all-new content created during our sessions.
  • Direct Interaction and Q&A: Every session includes a direct Q&A segment where you can ask me anything related to your business journey.
  • Ongoing Support: Whether you're just starting or already running an online business but not yet hitting the $10,000/month income mark, this program is for you.
  • Recorded Sessions: Can't make it to a live session? No problem! Every session will be recorded and uploaded to a dedicated archive. You'll receive an email notification with a summary and timestamps, so you can easily find and revisit the topics that interest you most.

This program will provide you with incredible access to mentorship, coaching, and the support you need to take your entrepreneurial journey to the next level.

Interested? Here's How to Join: Email me at [email protected] with the subject line "Online Coaching Program For Business Owners". Let me know you heard about this offer, and I'll get back to you with more details and answer any questions you might have.

Don't miss out on this opportunity to elevate your business and achieve your goals. Take action now and secure your spot in this transformative coaching program.

Until next time, I encourage you to take everything you do to the next level.

Cliff Ravenscraft



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