042 - Chelsey Benkner: Creating Businesses From the Needs She Noticed

 Chelsey Benkner has the kind of story that does not fit neatly into a single category.

She is a travel advisor.

She is the founder of Ready Jet Go Travels.

She is a co-founder of Outwork Collective, a VA company serving travel advisors.

She is a wife, a mother of 8, a business owner, a leader, and someone who seems to have a long history of noticing needs around her and then doing something about them.

In this conversation, we started with travel.

When Chelsey was 16, she went on a mission trip to India. It was only her second time ever being on an airplane. That trip changed the way she saw the world.

She told me about driving through villages and being invited into a woman’s home. By American standards, the woman had very little. Her home was small. Her possessions were few. And yet she welcomed them in, sat them down, and served them chai.

Chelsey still remembers it as the best chai she has ever had.

That moment shaped something in her. Gratitude. Humanity. Generosity. The realization that people can have very little by one standard and still live with a kind of abundance that is difficult to describe until you have experienced it.

Then, at 19, Chelsey traveled to Brazil by herself.

The day after Christmas, she drove to her regional airport in the snow while her parents wondered if she had lost her mind. She spent New Year’s on the beach in Brazil, had what she described as probably the best New Year’s celebration ever, and added one more layer to the adventurous, self-directed spirit that seems to run through her life.

That spirit makes sense when you hear more of her background.

Chelsey comes from an entrepreneurial family. Her father owned a petroleum and convenience store business, and she spent years around that world. At one point, the family had around 15 convenience stores. Chelsey worked in or around that business, learning hiring, firing, managing turnover, identifying theft, reading people, and understanding the realities of operating a business with employees.

She got married young, around 21.

She had her first child just before turning 23.

And then her family grew in a way she could not have scripted.

Chelsey and her husband gained permanent custody of her cousin’s 2 girls. Around that same season, they had just had their youngest son. Then they found out they were pregnant again.

They went from 4 kids to 8 kids in about 20 months.

That meant real-life chaos.

A new family structure.

A new level of responsibility.

A house full of children.

A vehicle that no longer worked for the size of the family.

They had to buy a 15-passenger transit van.

And in the middle of all of that, Chelsey was also building a travel business.

Ready Jet Go Travels began, as she describes it, “accidentally on purpose.”

People kept asking her about the places she had been, the resorts she liked, and whether she would go back. Eventually, she realized she might be able to build a business around helping people travel well.

She started with a host agency, then eventually decided she wanted to get her own credentials and build independently. In classic Chelsey fashion, once she decided to do it, she moved quickly. She made the decision around October and had her credentials by December.

Of course, December of 2019 was also right before the world changed.

Travel shut down in 2020.

The business went on pause.

Then, after COVID, things began to grow. Eventually, the business was growing faster than she could carry on her own.

At the time, Chelsey had 8 kids, a growing travel business, and more responsibilities than she could reasonably manage alone. She hired a virtual assistant named Kathy.

At that point, Chelsey’s travel sales were around $150,000. Because travel is commission-based, that did not mean she had $150,000 of income. In fact, she said that nearly every penny coming in from the travel business went right back out to pay Kathy.

It was a gamble.

It also changed everything.

Within 2 years, her sales grew from $150,000 to more than $1 million.

Chelsey is clear that this would not have happened without Kathy.

And then another “accidentally on purpose” business was born.

Chelsey began noticing that other travel advisors were struggling with the same thing. They needed help. They needed support. They needed someone who understood the travel industry, the administrative demands, the attention to detail, and the seriousness of getting things right.

A misspelled name on an airline ticket is not a small mistake.

It can mean someone does not fly.

Chelsey and Kathy began talking about the problem. Kathy lives in the Philippines. Over time, their working relationship had become a friendship. Chelsey has traveled to the Philippines twice, once for Kathy’s wedding and again in March of 2026.

As they talked, they began imagining a better way to serve travel advisors and VAs.

Outwork Collective was born.

Chelsey co-founded the company with 3 business partners in the Philippines. The company trains VAs specifically for the travel industry and matches them with travel advisors who need ongoing operational support.

What really stood out to me is that Chelsey is emotionally and ethically invested in the lives of the VAs.

She knows their stories.

She cares about their stability.

Outwork Collective hires VAs as employees in the Philippines, providing benefits, healthcare, and paid time off. Chelsey talked about seeing the way some people treat overseas contractors, hearing stories of VAs not being paid, and feeling protective of the people doing this work.

She understands that the dollar stretches further in the Philippines.

She also understands that a lower cost of living does not give anyone permission to take advantage of another human being.

We also talked about AI.

Chelsey is not ignoring the fact that AI may disrupt the VA industry. She is actively thinking about it. She is asking how Outwork Collective can train VAs to use AI well so that they become more valuable rather than obsolete.

That is the kind of question founders need to be asking right now.

Near the end of our conversation, I asked Chelsey what question she is wrestling with right now as a founder, mother, and leader.

Her answer was honest.

Balance.

She has VAs. She has assistants. She has built support. And still, she said there is no place where you simply arrive and say, “I have work-life balance fully figured out.”

Some seasons feel steady.

Other seasons find her on the computer from morning to night.

Chelsey talks to travel advisors about burnout. She warns people about it. And sometimes, she can feel herself getting close to it too.

That may be the part of her story that most entrepreneurs will recognize.

You can build the business.

You can hire the help.

You can create the systems.

You can grow the revenue.

You can become the person others look to for guidance.

And still, the live question remains:

How do I build this in a way that is sustainable for the long run?

How do I keep the business connected to the family and future it is meant to serve?

How do I keep creating without losing myself in the creation?

That is why I enjoyed this conversation so much.

Chelsey’s story includes travel, entrepreneurship, family, hiring, delegation, leadership, risk, growth, ethics, AI, and the ongoing human question of how to hold a meaningful life and a growing business at the same time.

I think you’ll enjoy meeting her in this episode.

Listen to this episode of What Are You Creating? with Chelsey Benkner.

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